The Facebook pixel is a piece of code you can place on your website to track events happening on your website. By using the pixel, you can see what pages people are viewing and then use that information for a few things:

1. See how successful your Facebook ads are performing by tracking conversions that were a direct result of your ad.
2. Build custom audiences for future Facebook ads.
3. Remarket to anyone who visited your site or a specefic page on your site. 

To see how to get started setting up your Facebook pixel, watch the video below:

Learn how to monitor your social media accounts in just 10 minutes a day in this FREE ebook!

Installed your Facebook pixel and ready for one more thing you can do today? Here you go!